About Us
Transforming Strategy with Human-Centric Insights
Butterfly consumer solutions is a new age Insights & Strategy Consulting Firm that leverage design thinking to drive strategic decision making for ambitious start-ups, small businesses, industry conglomerates and social or political think tanks.
Our Accession
Blending Qualitative Research with Design Thinking
A Hybrid Approach Combining Open-Ended Exploration, Human-Centric Problem Solving, and Quantitative Precision
Unlock Consumer Insights & Strategic Innovation
Empowering Brands with Human-Centric Solutions for Breakthrough Growth
New Product Development Research
Need Gaps | Concept / Prototype Testing | Usability Testing | Packaging Testing | Design Thinking Workshops
New Product Development Research
Brand Strategy Consulting
Deep Cultural Dives |Brand Positioning | Brand Architecture | Brand Health Audits
Brand Strategy Consulting
Future Mapping
Unconscious Behaviour Mapping (Persona’s & Emotional GPS) | Ethnographic Research (Exploratory Frameworks)
Future Mapping
Experience Design
Brand Identity & Communication Design | Brand Experiences Design
Experience Design
What make us Different
Butterfly Effect: Multidisciplinary Solutions
An ode to the metaphor of butterfly, we truly believe that the world is deeply interconnected and strategic interventions however small can have systemic influences.
Our Blog
We bring the right people together to challenge established thinking and drive transformation.